Building a Business Case ROI

To measure Business Case ROI, you must determine how to track both financial and functional insights. It’s critical to assess whether the primary use case justifies the investment by clearly defining its economic benefits. The primary use case should also capture insights from both typical and exception-based operations to provide a complete picture.

Defining the Use Case

A successful business case for technology-enabled reusable packaging starts with clearly defined use cases. Highlighting the importance of identifying primary use cases, like asset visibility and regulatory compliance, that drive measurable ROI, while also considering secondary benefits such as labor planning and sustainability that support long-term value.

Creating Actionable Insights

For a successful ROI in tech-enabled reusable packaging, strategies must align with specific use cases and prioritize the main business objectives. The plan should deliver measurable results across the entire supply chain and generate actionable insights. It’s essential that expected insights are clearly tied to the defined use cases to drive meaningful outcomes.

Rick LeBlanc, editor of Reusable Packaging News, attended the recent Reusable Packaging Association webinar on building a successful business case and ROI for tech-enabled reusable packaging. His summary highlights key insights from the panel of industry experts who emphasized that while asset visibility is essential, the real value comes from transforming data into actionable insights that solve operational challenges. The discussion reinforced the importance of defining clear primary and secondary use cases, starting with focused pilots before scaling, and prioritizing user adoption to achieve lasting results. Finance engagement and flexibility in evolving use cases were also noted as critical success factors.